Monday 20 January 2014

Saul Bass

In Wednesday's lesson we looked at a graphic designer who creates title sequences for films who is Saul Bass, i have researched more into him and his work.

Saul Bass is an American graphic designer who was born in  May,1920 and died in April 1996.He is most famous for producing title sequences for films and logos, also for his simple geometric shapes and their symbolism which was included in posters and title sequences.Bass's posters had an ability to capture the mood of a film with simple shapes and images.Bass by hand produce and created a casual appearance. In his whole life he produced over sixty motion pictures. Bass’s title sequences featured new and amazing methods of production and graphic design.


Film title sequences
He became popular and well known in the film industry after creating the title sequence for, Otto Preminger's 'The Man with the Golden Arm' in 1955. Bass created an innovative title sequences to relate to the film's controversial subject of heroin. He used the white on black paper cut out arm of a heroin addict as the central image of the sequence.


After producing this work he went on to create other title sequences for some well known films such as:
  • North by Northwest (1959)
  • Vertigo (1958)
  • Pyscho (1960)
Bass designed title sequences for films for over 40 years and changed film making techniques, he did a cut-out animation,'Anatomy of a Murder' in 1958 to a full animation mini movie such as 'Around the World in 80 Days' in 1956.
Near the end of his career, James L. Brooks and Martin Scorsese re-found Bass, who both loved his work. Bass worked with these two to be create title sequences for well known films such as:
  • Goodfellas (1990)
  • Cape Fear (1991)
  • Casino (1995) - which was his last title sequence
Movie Posters
Bass posters typically developed simplified symbolic designs that visually linked to the main elements of the film.Vertigo (1958) created by Bass, is a stylized figure sucked in a spiral vortex which captures the disorientation, which is the key feature of the film.
He created a poster for Spielberg for one of his films but it was never distributed. 




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